WHO WE BUILD FOR / SALONS & SPAS
Websites and automation for salons and spas
A no-show costs you the slot and the walk-in you turned away. We build the site clients book through — and the reminders and rebooking nudges that keep the chairs full.
WEBSITE ONLY · AUTOMATION ONLY · OR JOINED — EVERY SPEC SOLD SEPARATELY
Sound familiar?
What's still done by hand
Every one of these is a workflow waiting to exist. None of them needs new software your team has to learn.
THE REAL COST
One no-show a day at an average ticket is a full stylist-day lost every month — plus the walk-in you turned away for a chair that sat empty. The reminder that prevents it takes a workflow thirty seconds and your staff zero.
- Bookings happen on calls that interrupt the service you're mid-way through
- No-shows are discovered when the chair sits empty
- Regulars drift away quietly — nobody notices until the month is slow
- Price list changes mean reprinting, re-posting, and re-telling everyone
What we'd build
Two pieces — take one, or join them
Each side is a separate engagement with its own scope and price. Plenty of clients start with one and add the other only when it earns its place.
PIECE A — THE WEBSITE
- A site with services and prices your manager updates in minutes
- Booking requests with service, stylist, and time preferences
- Photos and offers that stay current, because updating them is easy
- Membership and package pages that explain themselves
PIECE B — THE OPERATIONS
- Booking confirmations and day-of reminders with confirm/cancel replies
- Rebooking nudges timed to each service — a haircut cycle isn't a facial cycle
- Birthday and package-expiry messages, approved in batches
- A chatbot answering prices, timings, and availability questions
Example workflows
Three we'd start with
Written the way we'd actually spec them — trigger, steps, outcome. Yours would be drafted from your operation, on the call.
WORKFLOW 01
The no-show killer
TRIGGER: APPOINTMENT TOMORROW
- 01Reminder with confirm / reschedule buttons goes out
- 02Cancellations free the slot immediately
- 03Freed slots are offered to the waitlist automatically
Empty chairs get refilled before they happen.
WORKFLOW 02
The comeback nudge
TRIGGER: SERVICE CYCLE ELAPSED (PER SERVICE TYPE)
- 01A rebooking message is drafted with the client's usual service
- 02Manager okays the day's batch in one tap
- 03Booked replies land in the calendar
Regulars come back on schedule, not by chance.
WORKFLOW 03
The package expiry save
TRIGGER: MEMBERSHIP OR PACKAGE EXPIRING IN 7 DAYS
- 01Client gets a reminder with remaining sessions
- 02A renewal offer is attached, from your current price list
- 03Renewals are logged; the rest get one gentle follow-up
Packages renew instead of silently lapsing.
Heard all day
The questions your customers repeat
A chatbot grounded in your own pages answers these in seconds, cites the source, and hands anything unusual to your team.
- “Do you have a slot this evening? With my usual stylist?”
- “How much is a haircut / facial / bridal package?”
- “How long does the treatment take?”
- “Do you do home visits or bridal on-location?”
- “What brands do you use?”
Drawn in ink
What stays human
Automation earns its keep on the repetitive work. These lines don't move — they're where your judgment and your relationships live.
01
The service and the chat in the chair — that's the business
02
Complaints and refunds — the owner hears them first, from a person
03
The rebooking batch — your manager approves before anything sends
Fair questions
Asked by salons & spas
We're not technical at all. Who runs this?
You run the content (prices, offers, photos) through a simple editor; the workflows run themselves. Everything is documented, and we can stay on maintenance if you'd rather not think about it.
Can reminders come from our salon's name?
Yes — messages go out under your brand, in your tone. We draft the templates with you.
What if a client replies with a question?
Replies route to your phone or desk. Automation handles the routine; humans handle the conversation.
Our clients book with specific stylists. Supported?
Yes — bookings carry the stylist preference, and reminders reflect whose chair the slot belongs to.
Can memberships and packages be tracked?
Sessions used, sessions left, expiry reminders, renewal offers — all workflow territory, all approved by you.
Do we have to take both the website and the automation?
No. Every service is scoped and sold separately — website only, automation only, or a single workflow to start. The two compound when joined, which is why the page shows both, but nothing requires buying both.
Tell us what your team still does by hand.
Thirty minutes. You'll leave knowing what we'd build, what it would cost, and whether it's worth doing at all.
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